Feed Sack Prices Compared: B-MEG, Thunderbird, Vitarich and Santeh Are Not Four Options

- B-MEG is San Miguel’s feed brand, and it is the brand the question is usually about.
- Sarimanok is UNAHCO’s chicken feed brand, and it is almost never in the question.
- Thunderbird is UNAHCO’s gamefowl line, sold by the same company as Sarimanok.
- Vitarich is a chicken feed brand owned by a listed company that files audited segment numbers.
- Santeh is an aquafeed company. Tilapia, bangus, hipon.
Every page that answers b-meg feeds price puts those names in one table, prices them per sack, and treats the choice as a choice between four bags of chicken feed. Two of the four are not chicken feed brands, and one of the four is the wrong brand from the right company. Hindi ito opinyon. It is in a government PDF that anybody can download.
The Bureau of Animal Industry publishes Registered Feed Products as of March 2026, 383 pages, 24,120 registered products, every row valid to 31 December 2026. Counted on this site, 2,453 of them carry the sub-classification Poultry Feeds (Chicken). The feeds pillar works through what that register is, how the tiers are set and where the price is not. Kaninong sako ito, at para saang hayop? This page asks that narrower question and answers it one brand at a time.
Ano ba talaga ang Thunderbird?
A gamefowl brand, and its owner says so first. UNAHCO’s own brand page calls Thunderbird “the undisputed number one gamefowl brand in the market today” (UNAHCO). The industry association maps the same brands to species: PIGROLAC for swine, THUNDERBIRD/GMP for gamefowl, SARIMANOK for broilers, layers, ducks and quail (PAFMI member page, UNAHCO).
94.3% of everything registered under the Thunderbird name is gamecock feed. 1.1% of it is chicken feed, and that one percent is a single product: Successor Breeder, a mixed feed registered to UNAHCO, INC. under CFPR number MF-PCLL1-26-162169193557. Sayang ang pera kung pang-panabong ang binili mo at broiler ang inaalagaan mo sa bakuran. A price table that puts Thunderbird beside B-MEG is pricing a feed for fighting birds against a feed for broilers, and the reader who buys off that table goes home with the wrong sack.
Where the other 87 rows go:
| Thunderbird, by sub-classification | Registered rows |
|---|---|
| Gamecock Feeds | 83 |
| Concentrates | 2 |
| Poultry Feeds (Chicken) | 1 |
| Mixed Grains | 1 |
| Complementary Feeds | 1 |
| Total | 88 |
Counted on this site from the brand column of BAI, Registered Feed Products as of March 2026, read 22 August 2026. BAI publishes the list and leaves the totals to whoever counts them.
What the table should carry instead is Sarimanok, UNAHCO’s chicken brand and the largest single chicken brand name in the whole register. Wala siya sa listahan ng kahit sinong nagko-compare ng presyo, kahit siya ang pinakamalaki. The pillar’s brand-string table has the counts beside B-MEG’s.
At ang Santeh, saang tubig lumalangoy?
Santeh Feeds Corporation is an aquafeed company. PAFMI describes it as a creator of “specialized feeds under the Tateh Aquafeeds brand”, for tilapia, milkfish and shrimp, out of a four-hectare plant in Calumpit, Bulacan running since 2001 (PAFMI member page, Santeh).
| Santeh Feeds Corporation, by class | Registered rows |
|---|---|
| Aqua Feeds | 165 |
| Swine Feeds | 22 |
| Protein Source ingredients | 16 |
| Poultry Feeds (Chicken) | 6 |
| Rabbit Feeds | 4 |
| Other classes, as the remainder | 17 |
| Total | 230 |
Counted on the company column of the same register, same read date. The aqua row rolls up 143 rows sub-classified Aqua Feeds (Fish Feeds) and 22 sub-classified Aqua Feeds (Prawn/Shrimp/Crustaceans Feeds).
71.7% aqua, 2.6% chicken. The six chicken rows exist, and here is the part that matters at a counter: not one of them carries the word Santeh in the brand column. Three are registered under FEEDPRO (PROAVIAN 100 Chick Booster Super Premium, PROAVIAN 200 Broiler Starter Super Premium, PROAVIAN 300 Broiler Grower Super Premium) and three under PRORANGE (Prorange-100 Chick Booster, 200 Chicken Starter, 300 Chicken Grower).
Kaya kapag humingi ka ng “Santeh chicken feed” sa tindahan, wala kang tinutukoy na sako. The product may be on the shelf and the name you asked for is not on it. Ang itanong mo sa tindera ay kung anong tatak ang nakasulat sa sako, and the confusion is one the price tables installed rather than a supply problem.
Vitarich’s annual filing names its 13 principal feed competitors: San Miguel Corporation (B-Meg), UNAHCO, Cargill, New Hope, CJ Feeds, CP Feeds, Philmico, Uno Feeds, Excell, ADM, Sunjin, Vienovo and Inoza Feeds. Santeh is absent from that list. A listed miller declaring its competitive position to the SEC does not count an aquafeed company as one of them.
What is actually printed on a chicken sack
Tatlo lang sa limang pangalang ito ang may chicken feed sa istante. What a sack carries at the counter is never quite the name the price tables print in their first column.
| The name people say | What the register carries under it | The name that gets you chicken feed |
|---|---|---|
| B-MEG | Three brand strings on chicken sacks | B-Meg Essential (192 chicken products), B-Meg (78) or B-Meg Integra (64), plus the tier |
| UNAHCO | The company, four brands, four species | Sarimanok, 223 chicken products under one string |
| Thunderbird | 88 registrations, one of them chicken | Sarimanok, unless you want Successor Breeder, CFPR MF-PCLL1-26-162169193557 |
| Vitarich | Four chicken brand strings | Vitarich Premium, 55 chicken products, the largest of them |
| Santeh | 230 registrations, six chicken, none saying Santeh | FEEDPRO or PRORANGE, which is how those six are labelled |
Brand strings and CFPR numbers counted on this site from BAI, Registered Feed Products as of March 2026, read 22 August 2026.
Then the register stops. The extract behind that table carries product names and CFPR numbers for the Thunderbird and Santeh chicken rows and not for B-MEG’s, Sarimanok’s or Vitarich’s. Walang hanay doon para sa booster, starter, grower o finisher, so that half of the request is read off the bag and confirmed on the tag.
Why one of those names is on the shelf in your province and another is not is among the few published things in this market, though nobody reports mills, plants and hectares the same way. San Miguel entered feed manufacturing in 1953 and registered B-MEG with the Bureau of Animal Industry in 1955, “giving it the distinction of getting BAI Registration Certificate No. 1”, and now runs 39 mills nationwide (PAFMI member page, San Miguel Foods). UNAHCO runs four company-owned plants in Bulacan, Pampanga, Bicol and Cebu plus 12 toll plants, so 16 between them (PAFMI). A toll plant is somebody else’s mill running your formula, which is why Sarimanok reaches a province kahit walang sariling gilingan doon ang UNAHCO. That is distribution rather than quality. Vitarich publishes plant figures only in filings that stop at 2021.
Why does everybody think feed prices only go up?
Because nobody checks. Three of these four companies publish nothing about feed at all; Vitarich Corporation files a Form 17-A that breaks revenue out by segment, audited, every year. The 2025 filing does what no page ranking for this query allows for: it says the company’s feed selling prices went down.
| Year | Feeds revenue | Pricing move | Volume move |
|---|---|---|---|
| 2022 | ₱5.2 billion | +18% | -6% |
| 2023 | ₱5.1 billion | +16% | -15% |
| 2024 | ₱4.51 billion | -3% | -10% |
| 2025 | ₱4.42 billion | “modest decline” | not stated |
All four rows from Vitarich Corporation, SEC Form 17-A for 2025, management discussion. The 2025 row is quoted because the filing gives no percentage.
What those four rows mean is that the miller sold feed cheaper in two consecutive years and kept more of the money. The 2025 decrease is “affected by modest decline in selling prices caused by stronger competition”, while “feeds margin increased by 3% in 2025 as favorable raw material prices led to lower feed production costs”. A year earlier, feeds were down 16% “driven by a 3% drop in pricing and a 10% decrease in sales volume” and the segment still turned an operating profit of ₱706.6 million on gross margins of 20%, up from 14%. That is 15.7% of the segment’s revenue that year.
Feed pricing is not a ratchet, and the pass-through is slower and smaller than the sack-price stories assume. In 2022, the year the inputs actually ran, Vitarich raised feeds pricing 18% against input costs of 23%, a gap of 5 percentage points the miller ate rather than passed on, while volume still fell 6%. In 2023 pricing rose 16% and volume fell 15%, which is a company holding revenue flat by charging more to fewer buyers. Then two years of decline. Feeds revenue in 2025 sits 13.9% below its 2023 level.
The limits are real. Malayo ang isang segment sa sinisingil ng dealer para sa isang sako, and whether B-MEG, Sarimanok or Vitarich passed any of this into their sack prices is gap G-3, still unanswerable. The filing kills the assumption and leaves the uncertainty standing.
Feeds are 60 to 70% of the direct cost of raising livestock (PAFMI), and what that share buys is liveweight: weigh what you sold against the sacks you bought. The feed cost article turns that into pesos per kilo of liveweight and the feed cost tool runs your own quote.
Wala ba talagang presyo ng sako kahit saan?
Every route this site has walked toward a sack price ends in the same place, and the 22 August 2026 pass added two more. The sack price is gap G-15, still open.
DTI does not cover animal feed. Its Suggested Retail Price bulletin effective 11 May 2026 lists canned goods, milk, coffee, bread, noodles, salt, water, detergent, candles, luncheon meat, corned beef, condiments, toilet soap and batteries (DTI SRP bulletin, 11 May 2026). Feeds are not a Basic Necessity or a Prime Commodity under the Price Act, so no SRP exists to hold a dealer against. BAI’s weekly report prices 15 raw ingredients per kilo and nothing finished. On 22 August 2026 the B-MEG corporate site did not resolve at all, one retailer’s feed catalogue returned an expired certificate, and a content site’s page literally titled “retail price” carried no price, no pack weight and no observation date.
Then the register itself, the one document that is complete and public and current. Its seven columns name the classification, the CFPR number, the brand, the product, the company and the validity date. No price column, no weight column, and zero of the 2,453 chicken rows mention a pack size in kilos. The most authoritative Philippine document about feed cannot say what is in the bag by weight, let alone what it costs. Kaya walang pambandingan ang presyong sinasabi ng dealer mo ngayong linggo, and the missing comparison is the harder half of the problem.
The ingredients are priced weekly and the finished sack never is. Corn is 50 to 60% of a Philippine broiler ration by weight and soybean meal 25 to 30% (USDA FAS GAIN RP2026-0011, Table 14, p. 18), and both are on the board: yellow corn read ₱24.75 per kilo and US soybean meal ₱29.38 per kilo as of 13 July 2026 (BAI feed ingredient group). Whether that record says feeds went up depends on which window you choose, which is the sibling article’s whole finding, and none of it converts into a price per bag.
What the law makes the sack tell you
Ang tag ang babasahin sa sako. It is the one part of the bag a Philippine statute has an opinion about. The pillar sets out all eight things RA 1556 § 5(2) makes that tag certify, and it works the pesos-per-kilo division that lets a 25 kg quote and a 50 kg quote be compared at all. Both are on that page.
What matters at this counter is what kind of thing the tag is. It is a specification, carrying a registration number and a date (RA 1556 as amended). A brand name is only a promise that some specification exists behind it, and that is what four-brand comparisons trade in. Two sacks with the same declared protein floor, the same fibre ceiling and a manufacture date three weeks apart are closer to each other than either is to its own brand’s reputation.
Which brings in the repack. On 22 August 2026 the aggregator BigGo’s listing page for B-MEG Integra 1000 carried the phrase “50KG and 25KG repacked” five times across its seller listings (ph.biggo.com). The prices beside it are undated, shipping-inclusive and seller-set, so not one of them is quotable. The word is the finding.
Ang repack ay paghahati ng dealer sa sakong galing pabrika, doon mismo sa likod ng tindahan. No source reachable today publishes a factory pack weight for any brand, so a 25 kg listing is no evidence of a 25 kg factory size. What a repack destroys is the tag: the registration number, the batch number and the date of manufacture live on the original container, and a bag filled from it behind the counter carries none of them.
That is where the trail runs out, and it runs out on a legal question. RA 1556 § 5(2) binds a container of commercial feed. Whether a bag split open and refilled in a store is still that container, and who carries the declaration when it is not, is something the register does not settle and the Price Act does not reach. Kaya iba na ang dala mong tanong sa counter sa susunod. May tag pa ba ang sakong inaabot sa iyo?
Questions people actually ask
Is Thunderbird a chicken feed brand?
No. UNAHCO calls Thunderbird "the undisputed number one gamefowl brand in the market today" on its own brand page, and PAFMI maps the company brands to species the same way: PIGROLAC for swine, THUNDERBIRD/GMP for gamefowl, SARIMANOK for broilers, layers, ducks and quail. The Bureau of Animal Industry register as of March 2026 agrees. Thunderbird carries 88 registrations, 83 of them sub-classified Gamecock Feeds and exactly one sub-classified Poultry Feeds (Chicken). If you are feeding broilers or layers, the UNAHCO brand you are looking for is Sarimanok, which carries 223 chicken products under a single brand string.
Does Santeh make chicken feed? Show the answer
Six products, out of 230 registrations. Santeh Feeds Corporation is an aquafeed company. PAFMI describes it as the creator of feeds under the Tateh Aquafeeds brand for tilapia, milkfish and shrimp, from a four-hectare plant in Calumpit, Bulacan. In the BAI register as of March 2026, 165 of its rows are Aqua Feeds and 6 are Poultry Feeds (Chicken). None of those six carries the word Santeh in the brand column: three are registered under FEEDPRO and three under PRORANGE. Asking a store for Santeh chicken feed names something that is not printed on any sack.
Are feed prices always going up? Show the answer
Not on the only audited Philippine record there is. Vitarich Corporation reports its feeds segment to the SEC. Its Form 17-A for 2025 puts feeds revenue at ₱4.42 billion against ₱4.51 billion in 2024, a 2% decrease "as affected by modest decline in selling prices caused by stronger competition", with feeds margin up 3% because "favorable raw material prices led to lower feed production costs". The year before that, pricing dropped 3%. In 2023 pricing climbed 16% and in 2022 it climbed 18% against input costs of 23%. Two years up, two years down, and in the up years the sack price lagged the input cost. That is one company at segment level, not a sack in your palengke.
Why can I not find a published price for a sack of feed? Show the answer
Because no Philippine institution publishes one. BAI prices 15 feed ingredients per kilo every week and nothing finished. DTI does not cover animal feed in its Suggested Retail Price bulletin, whose 11 May 2026 edition lists canned goods, milk, coffee, bread, noodles, salt, water, detergent, candles, luncheon meat, corned beef, condiments, toilet soap and batteries. Feeds are not a Basic Necessity or Prime Commodity under the Price Act, so there is no SRP to hold a dealer against. The 383-page BAI register has 24,120 rows, seven columns, and neither a price column nor a weight column. This site logs the hole as gap G-15.